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Digital Media Campaign

Fortune Developers

Client : Fortune Developers

Product : Real Estate

Target Audience : 28+, MF, NCCS ABC

Challenge : Increase the number of Leads through Digital Medium

Challenges Addressed : Creative Strategy creating hooks and highlight the features, City Location Specific Targeting, Campaign specific Microsite, Separate Email Id for the campaign, & calling and screening of leads

How did we do : We suggested location specific campaign on Google & Social to capture each dealer location and increase the number of leads and initial round of calling to assess & screen the leads.

Campaign Period : 1 Month Experimental & still continuing due to the success 

Committed Leads : 150 leads per Month 

RESULTS : We over delivered the leads and crossed the committed number in a span of 10 days (Between 300-330 leads in 20 Days)

Info

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